DIGITAL MARKETING EXECUTIVE

Salary: On target earnings ranging up to £25,000 (depending on experience and location)
Pension: Motorline offer a company pension scheme
Holiday Entitlement: You will receive 29 days holiday (Including Bank Holidays) which with 3 years’ service you are rewarded with an additional 3 days annual leave
Colleague £500** Referral Reward: We value our employees and their recommendations; and with your help we want to recruit and develop the best people to work within one of our State of the Arts Facilities (** T&Cs apply)
Progression Opportunities: With over 55 Dealerships across 21 locations, Motorline offer excellent progression opportunities to further your career.
Discount: Motorline offer an annual discounted Service and MOT for Motorline employees. (T&Cs apply)

Are you a Graduate or Digital Executive looking to take the next step in your career? Or someone with digital experience looking to return to the workplace? Would you like to join one of the fastest growing Automotive dealer groups in the UK?

Motorline is a forward thinking, family owned business delivering an outstanding customer experience for the Audi, Volkswagen, Skoda, Toyota, Lexus, Maserati, Peugeot, Renault, Dacia, Hyundai, Nissan and Motability brands.

We are looking for three confident, organised and pro-active individuals to join our newly created internal digital marketing department, each specialising in a certain discipline (design, Social/reputation, or content) and working together and supporting each other in the development of the group’s digital marketing activity.

Reporting to the Group Marketing Manager, these newly created roles provide the opportunity to help shape the marketing across a number of brands within the Motorline portfolio.

Responsibilities:

  • Content and lead management of our motorline.co.uk website with the creation and updating of content, banner artwork, campaigns, offers and event management, including tracking and reporting
  • Management and reporting of all social media accounts, including creation of posts, monitoring of activity and development of paid activity
  • Ownership and upkeep of Google My Business, Bing and other digital business listings including review reputation management and reporting
  • Email and SMS campaign creation, delivery and reporting
  • Development of video content for digital marketing campaigns
  • Work closely with marketing agencies and brand partners to ensure our activity delivers against key business objectives and is approved and executed within brand guidelines
  • Updating of brand marketing planners with digital activity
  • Development and ownership of group intranet
  • Play a key role within the marketing team helping to develop competitiveness in the market
  • Reporting and performance analysis of all campaign activity
  • Ensure all activity and data management is GDPR compliant
  • An enthusiastic, positive and proactive attitude to quickly establish effective agency and internal relationships

Key Requirements:

  • Passionate about marketing
  • Educated to degree level, ideally with a digital CIM qualification.
  • Have previous, relevant digital marketing experience (qualification or in a similar role)
  • Understanding of Google Analytics, ideally with accreditation
  • In role experience of email systems (EG Mailchimp), SMS/mobile, CMS management, Asset design using Photoshop / InDesign software and Social dashboards (Hootsuite)
  • Knowledge of Apple and PC platforms
  • Video editing experience desirable but not essential
  • Be a confident communicator with great interpersonal skills
  • Team player, highly organised and able to work under pressure

If you are looking to join a growing company that can offer excellent rewards and development, then this is the role for you.

Hours of work:

Monday to Friday 8.30am -5.30pm

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